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Who She Is:   Quiet and enchanting, this beautifully dark vixen represents the softer side of gothic.  Her piercings and tattoo art may be minimal, or in great abundance, but either way, the genera...

This look comes together with a blending of opulent jeweled pieces, classic elements like pearls and florals, and modern folkloric styling.  Grunge layering, pastoral freshness, and vivid pigments ...

Who She Is: Natural, sweet, and perhaps slightly eccentric, this nature lover is well traveled and has a seriously free spirit.  Due to her many interests, unique set of hobbies, and serious pencha...

Mood:  Luxe, exotic, and beachy.  Think coastal lifestyle with club life styling.  Pairing the island aesthetic with a dark and almost gothic edge gives the air of mystery and imparts an alluring, ...

Who She Is:   You’re likely to have met her working in your local coffee shop or sitting in your favorite independent book store, but wherever she is, she’s noticeably beautiful.  Prone to long, na...

By now everyone has probably heard about the two Snow White films set for release this year, one starring girl next door Lily Collins as a sweet, more traditional princess character, and the other ...

On this day, March 28th, in 1986, a girl named Stefani Joanne Angelina Germanotta was born.  That little girl would grow up to become music superstar and alternative fashion icon Lady Gaga. Lady Ga...

Who She Is: This fun loving and colorful character isn’t a prep, a hipster, or an indie chick, but she’s probably the best of all three.  Borrowing elements from almost every facet of alternative f...

Across runways debuting several designer collections during international fashion weeks, there seemed to be a common thread: Oscar nominated actress Rooney Mara as a muse. from left: Rooney Mara at...